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Africa woman in a veil, lovingly kisses her child's hand

Access Infant and Maternal (AIM) Health

Every day, women die from preventable causes related to pregnancy and childbirth, Almost all these deaths occur in developing countries and most could be prevented.

Here are some of the amazing results from 2012 to 2015:

When an independent evaluation of the AIM Health project was conducted by FARST Africa, results indicated that the programme goal of reducing infant and maternal mortality rates by 20% was achieved to the desired level in most programme sites. You can read the AIM Health evaluation report here.

Read some of our inspirational stories

AIM Health Plus


The programme ran through two phases, and was being implemented in Mauritania, Sierra Leone, Tanzania and Uganda. This programme, AIM Health Plus, was also funded by Irish Aid. Continue reading below to find out about the unique approach we took

Simple, cost effective and life saving 

We worked with the Ministry of Health in each country to train Community Health Workers who volunteered their help every week by visiting pregnant women and mothers in their homes and providing them support, guidance and advice at critical times, using World Vision’s Timed and Targeted Counselling approach. Husbands and extended family were encouraged to play their role in ensuring both mother and baby were as safe and healthy as possible. The Community Health Workers encouraged high impact, low cost, life-saving interventions such as good nutrition during pregnancy, delivering a baby in a health centre instead of at home where the risks can be higher and taking their babies to the health centre for check-ups.

Equipping Community Health Workers with innovative technology

Community Health Workers were equipped with mobile phones, which helped them to deliver messages to the household. Using mobile phones, they could also log the pregnant mother's details, register them immediately with a health clinic and refer them for services. It also sent them reminders of their next visit.

Empowering communities to assess their health needs

To support Community Health Workers, we also trained Community Health Committees to assess their community's health needs and to develop action plans to respond to these needs, such as the construction of toilet facilities to improve sanitation. They also brought communities together to raise awareness of healthy practices such as exclusive breastfeeding. Breastfeeding is recommended up to 2 years and exclusively until the baby is 6 months old. They were taught that babies shouldn't be receiving other liquids until after 6 months - due to unclean water.

Empowering communities to demand better health services

Community members were also equipped to hold their own governments accountable for the promises they make. We call this our Citizen Voice and Action (CVA) approach. It aims to increase dialogue between those who bear a duty to provide services to the public and ordinary citizens. We mobilised CVA groups to advocate together for things such as a new health facility in Sierra Leone, the repair of an ambulance in Uganda, or connecting a health facility to the electric grid.